What Picture Framers Did In The Old Days

It has been many years since I grew up in the custom picture framing business. My father’s shop was in East Oakland on MacArthur Blvd. between 108th and 109th avenues. Back in those days he operated custom picture framing with no more than 50 moulding corner samples to choose from. One fancy one was a three inch wide ornate gold pattern moulding sample imported from Italy. It retailed for a whopping $3 a lineal foot. today a half inch wide black frame costs $15 a lineal foot. Times have changed. Today, most framing stores have over a couple thousand moulding corner samples to choose from. In my father’s day, matboards were made in only white, cream and black colors. To create a selection of colored matboards my father had about 10 quarts of different colored wall paint and he would roll the wall paint onto white matboard to make 10 different colored matboards.

He had a stock of different raw mouldings which he did different finishes on. There was a real limit to what wholesalers carried selection wise. Framers had to be extremely creative.

It has been many years since I grew up in the custom picture framing business. My father’s shop was in East Oakland on MacArthur Blvd. between 108th and 109th avenues. Back in those days he operated custom picture framing with no more than 50 moulding corner samples to choose from. One fancy one was a three inch wide ornate gold pattern moulding sample imported from Italy. It retailed for a whopping $3 a lineal foot. today a half inch wide black frame costs $15 a lineal foot. Times have changed. Today, most framing stores have over a couple thousand moulding corner samples to choose from. In my father’s day, matboards were made in only white, cream and black colors. To create a selection of colored matboards my father had about 10 quarts of different colored wall paint and he would roll the wall paint onto white matboard to make 10 different colored matboards.

He had a stock of different raw mouldings which he did different finishes on. There was a real limit to what wholesalers carried selection wise. Framers had to be extremely creative.

It has been many years since I grew up in the custom picture framing business. My father’s shop was in East Oakland on MacArthur Blvd. between 108th and 109th avenues. Back in those days he operated custom picture framing with no more than 50 moulding corner samples to choose from. One fancy one was a three inch wide ornate gold pattern moulding sample imported from Italy. It retailed for a whopping $3 a lineal foot. today a half inch wide black frame costs $15 a lineal foot. Times have changed. Today, most framing stores have over a couple thousand moulding corner samples to choose from. In my father’s day, matboards were made in only white, cream and black colors. To create a selection of colored matboards my father had about 10 quarts of different colored wall paint and he would roll the wall paint onto white matboard to make 10 different colored matboards.

He had a stock of different raw mouldings which he did different finishes on. There was a real limit to what wholesalers carried selection wise. Framers had to be extremely creative.

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